Chris Smith, a senior managing director of ORIX USA

ORIX Private Equity provides growth equity financing to R2integrated

Thu, 17/01/2013 - 10:29

ORIX Private Equity has invested in R2integrated (r2i), a digital and social marketing agency.

This investment will accelerate r2i's growth and allow r2i to pursue acquisitions in the digital and social marketing industry within key US and international geographies.

Headquartered in Baltimore, Maryland, r2i is a digital agency that offers web content management, digital marketing, and social media expertise to a variety of clients from Fortune 500 companies to non-profit organisations.

The current r2i management team, including Matt Goddard, chief executive officer, Dave Taub, chief creative officer, and Chris Chodnicki, chief technology officer, will continue to lead the company, which will benefit from the financial and strategic resources created by ORIX's investment.

Goddard says: "We are pleased to establish a relationship with ORIX and its team, who will help us capitalise on new growth opportunities, support our financial needs, and enable us to respond quickly and forcefully to the dynamic digital and social media marketplace."

"We researched many companies in the digital marketing space. R2i stood out for its accomplished management team, industry thought leadership and market presence as a pre-eminent independent digital agency. We chose to invest with r2i in its continued pursuit of its growth strategies," says Chris Smith (pictured), a senior managing director of ORIX USA.

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