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BuyBox raises EUR1.7m equity from Iris Capital and Midi Capital

BuyBox, a social payment solution provider for e-merchants, has secured a EUR1.7m equity increase from Iris Capital and Midi Capital.

This financing will be used to develop the product portfolio and international commercial deployment.

Founded at then end of 2010, BuyBox is today a well used solution of social payment for e-commerce. The solutions from BuyBox allow e-commerce sites to natively collect and organise group payment, for example to buy a birthday present or an expensive item.

BuyBox, distributed on Saas mode, is now deployed via well known customers such as Celio, or Micromania. BuyBox is also distributed by partners like Atos Worldline and LaSer, who integrate the solutions to their own offers to e-merchants.

Marc Guedj, chief executive of BuyBox, says: “We want to thank our investors for their trust and the support they bring. This financing will strengthen our position and help us to meet the strong market demand.”

“We are very happy to finance this French pioneer of internet payment and accompany them in this next phase of development,” says Guillaume Meulle, partner at Iris Capital.

“For us, the BuyBox solution is one of the best solutions for social payment. We believe in the management team and their project and we invest on their side to support their growth,” says Karim Oumoussa, manager at Midi Capital.

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