Marketing

RLJ Equity Partners acquires Naylor

RLJ Equity Partners has acquired Naylor, a provider of outsourced business and communications services for the North American association marketplace.

Founded in 1969, Naylor provides customised communications and business services that include a full suite of print and digital media, event management, exchange event and related marketing and business services for over 450 associations in the US and Canada.
 
Naylor's services help associations communicate with members, build their brands, and generate non-dues revenue.
 
"Naylor is the leading brand in the outsourced communications and business services marketplace for associations in North America," says Jerry L Johnson, managing director of RLJ Equity Partners and the new chairman of Naylor. "The company has a longstanding history of providing the most innovative and the highest quality of services to its customers. We are excited to partner with CEO Alex DeBarr and his management team to capitalise on the company's significant growth opportunities via organic growth and acquisitions."
 
"We are delighted to join forces with RLJ Equity Partners," says Alex DeBarr, CEO of Naylor. "We are confident that partnering with the RLJ team will help Naylor continue to thrive, evolve, and expand the services we provide our association partners, advertisers and exhibitors." 
 
RLJ Equity Partners was joined in the transaction by RLJ Credit Opportunities, which is also an RLJ portfolio company; Brookside Mezzanine; NewStar Financial; and Madison Capital Funding. 
 
Naylor was advised in the transaction by Piper Jaffray.

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