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Activa Capital invests in Alliance Etiquettes

Activa Capital has made an investment in Alliance Etiquettes, the first investment in its new fund Activa Capital Fund III. Alliance Etiquettes is a buy-and-build platform consisting of three initial investments including Imprimerie Laulan.

Created in 1964 near Bordeaux, Imprimerie Laulan is a third-generation family business producing premium labels for the wine and premium food industries. Managed by Olivier Laulan, the company employs 50 professionals. By relying on two production facilities based in the South-West of France, Imprimerie Laulan covers a large variety of printing solutions for its long-standing customer base.
Alliance Etiquettes has purchased Groupe Enes and is in advanced discussions on a 3rd build-up which will close in the coming weeks. The combined Alliance Etiquettes group is expected to have 2016 sales of €18m. Further build-ups should be announced in 2016, fulfilling the companies’ ambitions to become the leading independent wine and premium food labels solution producer in France and Southern Europe.  
 
The new group, Alliance Etiquettes, is being led by CEO Olivier Laulan, who has a strong track-record of growth and profitability within the sector. 
 
The premium labels in food and wine sector is being driven by an increasing demand for more sophisticated labels to ensure both highly visible marketing message and greater traceability.
 
Olivier Laulan, CEO of Alliance Etiquettes, says: “Activa Capital shared my vision of future consolidation in the fragmented label solutions market. We plan to integrate several build-up acquisitions over the coming years while providing the highest levels of service, marketing and technology to our clients.”
 
For Christophe Parier, Partner of Activa Capital, says: “We are delighted to be partnering with and accompanying Alliance Etiquettes’ growth. Build-up acquisitions are at the heart of Activa Capital’s strategy; we are happy to have actively supported the management team with these first two build-ups.”

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