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CI Capital buys majority stake in Hero Digital

CI Capital Partners has acquired a majority interest in Hero Digital, a digital consulting firm based in San Francisco. Terms of the transaction have not been disclosed. Hero’s management retains a significant equity stake in the company.

CI Capital Partners, a New York-based private equity firm, has acquired a majority interest in Hero, a digital consulting firm based in San Francisco. Terms of the transaction have not been disclosed, but 
Hero’s management has retained a significant equity stake.

Hero provides strategy, experience design and engineering services to help marketers for leading brands improve the customer experience and drive business performance. The firm has deep expertise in providing solutions built on software platforms such as Adobe Marketing Cloud, Sitecore, Acquia, and Jive.

“This is a great moment for Hero,” says CEO David Kilimnik. “We have developed a unique approach to enhancing the digital customer experience for brands. By partnering with CI we will keep our formula, and also accelerate our growth via their tremendous expertise, guidance, and capital. As we expand our offerings, we will continue our focus on world class customer service and relentless execution.”

“We are thrilled to have the opportunity to invest in Hero. Hero is representative of CI Capital’s long-standing focus on outsourced business and technology services, which includes investments such as Glass’s Information Services, A-T Solutions, Anteon International and Transplace,” says Joost Thesseling, Managing Director at CI Capital. “David Kilimnik and the rest of the Hero management team have built an impressive company with a great track record of growth and quality client service.  There are also attractive opportunities for selective, strategic acquisitions that will be additive to Hero and will complement its organic growth.”

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