Gro Solutions, a provider of digital growth solutions for banks and credit unions, has closed a USD4.25 million round of funding led by Atlanta-based TTV Capital with additional investments from BIP Capital, C&B Capital and BLH Venture Partners.
The investment is TTV Capital’s first from its fourth fund in the State of Georgia.
Invest Georgia, a long-term investment programme backed by the State of Georgia, is an investor in TTV Capital’s fourth fund.
“Invest Georgia is thrilled to see TTV Capital’s leadership bringing together multiple Georgia-based institutional investors into a local company that operates in fintech, one of the fastest growing, most innovative industries in the State of Georgia,” says Knox Massey, executive director of Invest Georgia.
Gro Solutions has experienced rapid growth over the past 12 months, including a more than 500 per cent increase in its customer base. With this investment, the company will ramp up research and development into the next generation of frictionless customer experience, while improving security and compliance. Gro also plans to relocate its corporate headquarters from Johns Creek, Georgia to participate in Midtown Atlanta’s growing fintech community.
“TTV Capital is looking forward to working with the Gro team to provide bank customers the kind of checkout experience they are used to from e-Commerce and mobile commerce companies,” says Sean Banks, partner, TTV Capital.
“We are relentlessly focused on making the sales process as easy as possible for banks and credit unions,” says David Eads, CEO of Gro Solutions. “This investment supercharges our ability to radically improve the customer experience at financial institutions and help them grow.”
