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Quorum secures investment from Serent Capital

Quorum, a public affairs software platform for legislative tracking, stakeholder engagement, and grassroots advocacy, has secured a growth investment from Serent Capital, a San Francisco and Austin based private equity firm focused on investing in high-growth technology and services businesses.Quorum’s software helps public affairs professionals at organisations like Coca-Cola, Walmart, Toyota, the US Travel Association, the Human Rights Campaign, and the Air Force work smarter and move faster with legislative tracking, stakeholder engagement, and grassroots advocacy. Founded in 2014 by Alex Wirth (CEO) and Jonathan Marks (CTO), Quorum is used by thousands of public affairs professionals across all 50 states and in over a dozen countries worldwide.

“Since founding Quorum, our mission has been to build exceptional software for public affairs professionals,” says Alex Wirth, Co-founder and CEO of Quorum. “With Serent’s partnership, we look forward to continuing to scale our platform, expand our go-to-market activities, and increase Quorum’s value to public affairs professionals across the globe.

“Serent’s resources and support, including their Growth and Human Capital teams, will allow us to continue to deliver a best-in-class product while expanding our capabilities and reach into new markets.”

“Alex and Jonathan have assembled a strong team that created a modern, end-to-end platform that enables government affairs professionals to better engage with advocates, legislators, and regulators worldwide. In that process, they have created raving fans among a highly loyal and satisfied customer base. We’re delighted to partner with them to unlock even more value for customers in the coming years,” says Kevin Frick, Partner at Serent Capital. “Quorum has a unique opportunity to accelerate its already impressive growth and we look forward to supporting the management team as they grow existing customer relationships, reach new customers, extend their suite of offerings through new product investments, and enter new geographies.”

Quorum serves customers across the corporate, non-profit, association, and government end-markets, all segments in which Serent has actively invested. Quorum is Serent’s second investment in the government technology sector. Previously Serent invested in Pondera Solutions, a leading provider of technology and advanced analytics to combat fraud, waste, and abuse in healthcare and large government programs, which was acquired earlier this year. Quorum also represents Serent’s 13th investment in the non-profit software and services market. Serent has previously invested in companies serving various sectors of the non-profit market, including educational institutions and charitable organizations.

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