Clearview Capital Fund IV, and its affiliates, have invested in Next Net Media, and affiliates, a Florida-based operator of three customer-facing brands providing digital marketing solutions, content creation and other support functions to small and mid-sized business.
The HOTH is the Company’s largest brand and provides digital marketing solutions with a focus on search engine optimisation, pay-per-click and other complementary services. Core products include content creation, content distribution, and fully managed digital marketing plans. iWriter and FreeUp are marketplaces facilitating direct engagements between freelancers and small businesses for content creation, article writing and a wide variety of other support functions.
The Company will continue to be led by co-founders, Marc Hardgrove and David Martin, who retained a significant equity stake in the recapitalised business. Several other key members of the management team made investments alongside Fund IV and the Company’s co-founders.
“We are thrilled to be partnering with Marc, David and the rest of the Next Net Media team,” says Geoff Faux, Principal of Clearview Capital. “Next Net Media is well positioned to capitalise on a massive market and strong underlying demand tailwinds for digital marketing services to small and mid-sized businesses. We believe that their technology-enabled, highly scalable delivery model is differentiated from smaller competitors and will allow the business to capture an outsized share of the growing market.”
“We were looking to find a collaborative partner to help take us to the next stage of growth, and we believe we found that in Clearview,” says Marc Hardgrove, CEO. “David and I are eager to continue leading the business and see tremendous value in leveraging Clearview’s experience to guide our growth strategy.”
“The partnership with Clearview is an exciting new phase for Next Net Media,” adds David Martin, President. “We see an opportunity to deliver solutions to a much larger set of clients and to continue growing the organisation to better meet the needs of those clients.”
Next Net Media is the ninth platform investment in Fund IV, a USD550 million committed fund raised in 2018.
