Arrowpoint Advisory’s TMT team has advised Inviqa – A UK-based, independent digital experience agency – on its acquisition by Havas Group in a substantial, eight-figure deal.
Inviqa, which comprises more than 150 employees across eight offices, will be integrated into Havas Creative’s dedicated customer experience network, Havas CX, to significantly expand its specialism, scale, and capabilities in experience design, software engineering, technology consulting, and ecommerce.
As part of Havas CX, Inviqa will merge with Havas’ existing UK-based digital experience agency, ekino London. The combined company, which will be headquartered out of Havas’ UK Village in London’s King’s Cross, will retain the Inviqa brand and be led by Inviqa Founder Yair Spitzer.