Blackstone-backed Cloudreach acquires Emerging Technology Advisors

Cloudreach, a company majority owned by Blackstone Tactical Opportunities, has acquired professional services firm Emerging Technology Advisors (ETA). Terms of the transaction have not been disclosed.

Cloudreach currently has significant presence in both Europe and North America and serves some of the world’s largest organisations including BP, Hearst Corporation and Volkswagen Financial Services. Following Cloudreach’s acquisition by Blackstone back in February, their joint ambition was to become the leading global software-enabled cloud services provider. Priorities were to invest in software-enablement, application development capabilities and geographic expansion. Last week’s merger with Cloudamize is followed by this acquisition of ETA, which is the first step in fulfilling its application-centric vision.

As enterprises accelerate their adoption of the cloud, there is an increasing need to not only move applications, but also modernise them and create new ones. Enterprises, from Big Four accounting firms to national healthcare IT providers, look to ETA for their most critical modernisation and architectural challenges. ETA drives corporate innovation initiatives through the use of emerging technologies, from machine learning and blockchain, to serverless architectures and containers as a service.

"We have brought in many, many consultants over the years and I can honestly state I am most impressed with ETA’s knowledge and ability to quickly and accurately absorb our requirements and the architecture”, says Fajen Kyne, Chief Architect, Imprivata.

A recent research paper published by Gartner recommends that, in order to devise an effective cloud computing strategy, EA teams should “create a multifaceted application strategy to determine when rehosting, refactoring, rebuilding or replacing applications delivers value, and how new applications can be built using cloud-optimised and cloud-native design principles.”

The acquisition will combine Cloudreach’s leadership in enterprise cloud adoption, migration and optimisation with ETA’s expertise in digital transformation and corporate innovation. This will give Cloudreach the unique ability to architect, implement, optimise and modernise applications for the enterprise, as part of a comprehensive digital transformation effort.

Cloudreach will also be expanding on ETA’s existing community efforts including the New DaVinci program, NodeBots, and its numerous technical meetups and conferences to engage and support the open source community.

“ETA brings a wealth of experience, excellent reputation in the community and a wonderful  culture. Core to our vision to be the category leader for software-enabled cloud services is the ability to enable our customers to modernise applications and innovate using hyperscale cloud.  ETA moves us towards completing that vision. We are very excited to extend the Cloudreach family with such a talented organisation,” says Pontus Noren, CEO and co-founder of Cloudreach.

“ETA was built around a simple principle - that elite technology solutions come from elite technologists,” says Glynn LoPresti, ETA Co-Founder. “Our team has a passion for pioneering solutions to complex (and often, novel) technical challenges for our clients, and we've found a similar acumen in the Cloudreach team. This merger will combine their leadership in enterprise cloud adoption, with our expertise in digital transformation and corporate innovation. We look forward to joining the Cloudreach family and providing clients and communities with the cutting-edge technologies of today, along with a vision for tomorrow.”

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