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Revenue Grid raises USD20m in Series A round

Revenue Grid, a revenue operations and intelligence platform, has closed USD20 million in a Series A funding round led by W3 Capital, with participation from ICU Ventures and existing investors. 

Meanwhile, CRM industry pioneer and Sales Force Automation legend Bob Stutz has joined Revenue Grid’s board of directors.

Founded as Invisible.io and re-branded as Revenue Grid in 2020, the company was the first to offer AI-based revenue signals designed to provide sales and revenue operations teams with intelligent selling capabilities. The Revenue Grid platform allows sales teams to see what they couldn’t see before and immediately act on outreach, opportunity risks, and engagement. The SaaS platform allows companies to automate sales routines and playbooks, follow best practices, find and fix gaps in the sales process, and measure the impact that changes have driven.

“It is our mission to give companies an unbeatable competitive advantage by completely digitising their sales processes, and right now we are in the perfect position to expand globally and help companies transform their sales process,” says Revenue Grid CEO Vlad Voskresensky. “We are bringing smarter AI to sales, but it goes beyond just that. It is quite literally shifting the sales tech stack from the ‘view mode’ to the ‘do mode’.”

Revenue Grid has helped over 1,200 customers including Hilton, Western Union, Moody’s, Trip Advisor, Red Cross, and Robert Half improve their sales process and increase revenue. Revenue Grid’s platform has proven to generate 21 per cent faster revenue per account for its clients, while generating an average return on investment of 250 per cent. More than 800,000 sales professionals use Revenue Grid’s technologies to work more effectively every day.

Bob Stutz brings to Revenue Grid’s board of directors an impressive track record of turning software products into global market leaders. Today he is the President of Customer Experience at SAP where he is responsible for driving SAP’s footprint in the CX space. Stutz previously served as CEO of Marketing Cloud, Chief Analytics Officer at Salesforce, and Corporate Vice President for Microsoft’s Dynamics CRM. Stutz will bring his unique experience and skillset to Revenue Grid’s board, helping shape the product roadmap, drive growth, and expand market presence.

“Revenue Grid is a very interesting company as they look at optimising sales processes in a very innovative way, and I am very excited to join their board to support them in growing their business on a global scale,” says Bob Stutz.

Revenue Grid was named a leader in Revenue Operations by the software review site G2 and a “Cool Vendor” by market research firm Gartner. The company has key OEM partnerships with major CRM vendors including SAP, Oracle, Salesforce, and Microsoft. Today, the company’s feature set includes CRM data auto-capturing, Pipeline Visibility for in-depth pipeline inspection and health-check, Deal Guidance and Revenue Signals to improve sales process execution and increase win rates. 

“Revenue Grid is ahead of the market in intelligent, guided selling and sales automation,” says Steve Wadsworth, Partner at W3 Capital. “What has impressed us the most about Revenue Grid is their level of technology and product advancement and their innate understanding of the Sales and Revenue functions within organisations. Revenue Grid has already developed the solutions that the market is just now starting to look for.” 

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