An affiliate of private equity firm Roark Capital Group has acquired Massage Envy, the largest provider of massage therapy and facial treatments in the US.
"We are thrilled to have Roark as a partner as we continue to grow the Massage Envy brand," says Dave Crisalli, Massage Envy’s president and chief executive. "Roark’s strong operational approach and deep consumer and franchise experience makes them an ideal partner for our leadership team, regional developers, franchisees and team members."
Ezra Field, managing director of Roark Capital, says: "Massage Envy has become a category-defining consumer wellness brand. We are very excited to partner with Dave and his team to help build on the company’s strong success."
Massage Envy, based in Scottsdale, Arizona, is dedicated to providing professional and affordable therapeutic massage and spa services to consumers with busy lifestyles, at convenient times and locations. Massage Envy has more than 1.25 million members spread across 800 locations in 45 states. In 2012, Massage Envy franchisees will provide more than 16 million massage and facial treatments to members and guests.
With this acquisition, Roark and its affiliates have made 22 investments in franchise businesses that collectively have more than 4,100 franchisees, 11,000 locations and USD10bn in system-wide revenues across 50 states and 56 countries.
