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Sverica Capital Management makes strategic investment in Coastal Cloud

Private equity firm Sverica Capital Management(Sverica) and Salesforce Ventures have made a strategic investment in Coastal Cloud an independent Salesforce consulting partners in the United States.

Based in Palm Coast, Florida, Coastal Cloud was started in 2012 by Co-Founders and Managing Partners Sara and Tim Hale with the goal of creating a modern consulting firm focused on client outcomes and led by expert, onshore consultants who enjoy the flexibility of the company’s “live at the beach, work in the cloud” business model. Coastal Cloud is focused on diversity as one of the largest woman-owned Salesforce consulting partners, with women making up over 40 percent of the Coastal Cloud team.

Rooted in a strong culture and powered by passion for delivering value to clients through next-generation technologies, Coastal Cloud has grown rapidly and become a Salesforce Platinum Partner while driving high client satisfaction and recognition as the top-rated Salesforce consulting partner on G2. With a broad range of capabilities and expertise across a wide range of Salesforce solutions, the company serves as a partner to commercial, public sector, and non-profit organisations throughout their digital transformation journeys.

“Tim and I are delighted to have Sverica and Salesforce Ventures join the Coastal family and accelerate our next generation of growth. We will double-down on our industry-specific solutions and multi-cloud capabilities to help our clients achieve new levels of scale, agility, efficiency, and service. The current crisis demonstrates the power of our business as our Care4COVID and CARES Act solutions have been conceived, built and deployed to clients in a matter of weeks. This collaboration extends our unique culture, values, and relentless focus on exceptional client service. We are excited about the future with our team, our clients and our partners,” says Sara Hale, Co-Founder and Managing Partner at Coastal Cloud.

“Cloud services has been a longtime focus for Sverica and now, more than ever, companies need to digitally transform the way they connect with their customers, employees, and partners. Coastal Cloud’s solutions not only enable their clients to succeed by deploying Salesforce’s leading technology stack, but they also provide core business processes and dashboard driven analytics to allow them to operate more efficiently and effectively. We are excited to partner with Tim, Sara, and the whole Coastal team to build upon their success and support their rapid growth,” says Jordan Richards, Managing Partner at Sverica.

Sherrick Murdoff, Vice President of Partner Investments at Salesforce, says: “Coastal Cloud has been a longstanding and fast-growing partner of Salesforce and well-aligned with Salesforce values demonstrating a commitment to diversity in the workplace. The investment from Salesforce Ventures will help further their efforts within the Salesforce ecosystem and lead innovation for customers.”

Ryan Harstad, Partner at Sverica, adds: “Over the years we have gotten to know Sara and Tim, we have been increasingly impressed with the company that they have built. Their vision is apparent in Coastal’s rich culture, the quality of its team, and the client relationships cultivated over multiple years and projects. With a solid platform for continued growth and rising demand for the innovation and efficiency that Salesforce can offer, we see blue ocean ahead of Coastal Cloud.”

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