Zoove Corp has secured an investment of USD15m from existing series D investors, Rogers Venture Partners and Panorama Capital, along with additional investment from the company’s early stage investors, Worldview Technology Partners and Highland Capital.
This new funding will allow Zoove to expand through all areas of the business, with emphasis on product expansion, business development and marketing.
After securing relationships with all four major mobile carriers, AT&T, Sprint, T-Mobile, and Verizon Wireless, Zoove became the first and only organisation to offer unique vanity mobile numbers that allow brands to provide any content experience to consumers via a simple phone call. The company has signed significant deals with major US brands including AT&T, CBS Radio, Dunkin’ Donuts, Ford, Hyatt Hotels, NFL, Viacom, and many more.
With the new funding in place, Zoove plans to continue enhancement and expansion of the StarStar platform — including solutions for both enterprise companies and consumers. Most recently, the company announced StarStar Me, which allows individuals to obtain their own vanity phone number, such as **CHLOE or **MOVIEGUY, through all major carriers.
"We invest in companies that are innovators in fast-growing markets, and Zoove is a clear leader in mobile marketing," says Mike Lee, general partner at Rogers Venture Partners. "Zoove has quickly attracted big name brands from many different industries, and is committed to expanding its portfolio across consumer and business brands."
"As early Series A investors in Zoove, we have been immensely pleased with the company’s rapid innovation and growth to date, and we look forward to more in the future," says Mike Orsak, general partner of Worldview Technology Partners. "We are convinced that StarStar is a game-changer for the mobile industry, and the recent adoption, new clients and consumers signed shows the industry believes this as well."
"This funding is a tremendous endorsement of our technology, growth and potential. I am extremely excited about the future for this company, the level of expertise and proprietorship behind the products and almost limitless opportunity for mobile marketing across the globe," says Joe Gillespie, chief executive of Zoove Corp. "We are proud that these venture funds have chosen to invest in Zoove, enabling us to accelerate our national growth."
