Foundation Capital has named Jonathan Ehrlich as partner at the firm.
Ehrlich (pictured), a former director of marketing at Facebook, will concentrate on identifying and investing in early-stage consumer, mobile, and small business oriented startups and technologies.
“Jonathan is everything Foundation Capital looks for in a partner,” says Charles Moldow, general partner at Foundation Capital. “He has tremendous operating experience, a strong rapport with entrepreneurs and knows what it’s like to be on the front lines of the VC world. We couldn’t be more excited to have him find new projects and look forward to the immediate value he’ll provide to the founders and management teams at our portfolio companies.”
During his time at Facebook, Ehrlich led the company’s consumer and brand marketing efforts. He was responsible for the Facebook brand and led the team that built global brand programmes like Facebook Stories and Facebook Voices. His team also drove partnerships and programmes for global events like the World Cup and Olympics, and provided launch marketing support for products like Facebook Questions and Facebook Places.
Prior to his career at Facebook, Ehrlich was the executive vice president, online, at Indigo Books & Music, Canada’s largest book retailer, where he was responsible for building the online business from USD40m to more than USD100m.
He also co-founded Utah Street Labs and Mobshop, a pioneer in online commerce, and was also an EIR at Albright Ventures (now Relay Ventures).
“Having been on the other side of the table, I know the importance of an entrepreneur-friendly venture capital firm,” says Ehrlich. “Foundation Capital adds value to portfolio companies beyond just funding and that’s what really drew me to the firm.”