CeriFi, a portfolio company of Leeds Equity Partners, has acquired Keir Educational Resources (Keir), a provider of training solutions for financial services professionals seeking to prepare for various financial and insurance certification exams.
Founded in 1968, Keir’s products prepare financial services professionals for the Certified Financial Planner (CFP), Financial Industry Regulatory Authority (FINRA) and several property and casualty examinations. Keir represents the third acquisition for the recently formed financial education, training and certification platform, CeriFi. Terms of the deal have not been disclosed.
Henrietta Nye, President of Keir, says: “I am thrilled that Keir is joining the CeriFi platform. We have built a great business and going to market alongside Dalton Education and Money Education allows us to grow through product leadership and innovation.”
“This transaction brings together three pre-eminent financial education companies that have collectively trained financial services professionals for over 75 years. I am excited to move forward with our combined team and suite of products as we continue to address the ever-evolving needs of financial institutions and professionals,” says Joe Gillice, President of Dalton Education.
Eric Geveda, Principal of Leeds Equity Partners, says: “We believe that CeriFi’s expanded product suite meets a vital need in the financial services industry as firms increasingly seek to differentiate themselves based on their human capital. We look forward to continuing to support the company’s organic and acquisition initiatives.”
Dentons served as legal counsel to Leeds Equity Partners. Stagnaro, Saba & Patterson served as legal counsel to Keir and the Lockhart Group served as financial advisor to Keir.
