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Amundi Private Equity Funds and Entrepreneur Venture support Greenoffice’s growth strategy

Amundi Private Equity Funds (Amundi PEF), a key player in private equity, and Entrepreneur Venture, have acquired a minority stake in Greenoffice, a designer of innovative solutions for selective sorting, to support its international development. 

Since its creation in 2004, Greenoffice has revolutionised selective sorting by designing innovative solutions that stand out by their attractive design, extreme simplicity of use and, more recently, integrated connectivity. The results are very convincing: sorting quality of close to 100% and productivity gains allowing businesses to lower their waste management costs by at least 25% and restaurants to significantly reduce waste. Driven by its two historic leaders, Malik Sersar and Michel Vincent, the Greenoffice group has experienced rapid growth, first in France, then abroad, and is currently present in the offices or restaurants of several hundred leading global companies seeking an attractive, powerful, well-tried sorting approach. 
 
Thanks to its expertise in supporting developing companies by contributing its extensive international business network and architecture, Amundi PEF will help the Greenoffice group take another step forward in its development. Over and above accelerating its international growth, notably by setting up in the United States, Greenoffice has resolutely technological, data-oriented ambitions. The objective is to finalise the development of a new generation of “smart” collection stations that will be capable of transmitting information such as the filling level, the amount of waste sorted, or the time required for emptying operations, leading to better waste management and greater operational savings. These data are key elements for private and public organisations seeking to measure the effectiveness of the decisions taken and enhance their environmental engagement. 
 
Malik Sersar, Chairman and co-founder of Greenoffice, says: “Our strategy is consistent with an underlying trend, both economic and social: growing environmental awareness among companies. Our ambition is to bring them innovative, efficient and effective solutions to enhance their eco-citizen approach, optimise selective sorting and achieve operational savings. Greenoffice is already present in a dozen countries. Today, our ambition is to enter the North American market, most likely by external growth. US companies are extremely interested in value-added selective sorting solutions. Greenoffice also seeks to capitalise on Amundi’s international reputation and network to become a reference brand.” 
 
Michel Vincent, CEO and co-founder of Greenoffice, adds: “We have built our business model on widely anticipating the growing role played by ‘voluntary contribution’ in the environmental strategy of economic stakeholders. This phenomenon has become a global trend. With Amundi and Entrepreneur Venture’s acquisition of a stake in our company, we will have the means to pursue our ambitions. We are proud to have the support of these two reference institutional shareholders as we move on to this new stage, focusing strongly on international development.” 
 
Amar Douhane, Partner, Amundi PEF, says: “We were very impressed by the visionary and creative approach of the management team, which successfully developed solutions adapted to new corporate cultures, new societal issues and regulatory requirements. By contributing to disseminating an eco-responsible citizen approach within companies, Greenoffice promotes values that are an integral part of Amundi’s DNA.”  
 
Bertrand Folliet, Partner, Entrepreneur Venture, says: “Building on underlying trends in selective sorting, Greenoffice has the best strategic and human assets to become the leading player in a market that is full of opportunities for development and consolidation.” 

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