BGF has invested £2.3 million in business transformation and advanced data science consultancy Optima Partners.
This investment will support the consultancy in scaling its industry-leading propositions by growing its skilled workforce and further developing its software as a service (SaaS) solutions.
Optima Partners is an Edinburgh-headquartered data science and transformation consultancy founded in 2013, with offices in London and Bristol.
It offers design-led customer and digital transformation services to clients across the customer, carbon and health sectors. Using machine learning, the company identifies opportunities to improve the efficiency and effectiveness of customer engagement, marketing and servicing to maximise client return on investment.
Following recent strong trading performance, Optima Partners achieved 55% year-on-year growth, delivering £5.75 million in full year revenue at the end of June 2022, with a headcount of 44. BGF’s investment will now boost the company’s aim of scaling the business to 100 employees, investing in SaaS services and expanding into new markets and sectors.
