Middle market private equity firm Blackford Capital (Blackford) has appointed John Snowden as Chief Executive Officer of its rapidly growing outdoor living and recreation space platform Patio Consolidation Platform (Platform).
According to a press statement, Snowden, who took up his new role on 4 November, will “spearhead Blackford’s vision to ‘Own the Backyard’ by building a comprehensive, omni-channel platform that capitalises on the booming outdoor living market”.
Blackford’s Patio Platform currently includes notable brands like Starfire Direct, Artificial Turf Supply, Patio Productions, Harmonia Living, and the recent addition, Empire Distributing, a leader in hearth and outdoor living products. Together, these businesses serve a diverse customer base across digital and traditional retail channels.
Snowden has over three decades of leadership experience, including roles as Chief Operating Officer at Recom and Chief Executive Officer of Trademark Global.
