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ClubReady attracts PE investment

ClubReady, a business management software provider for the fitness and wellness industry, has closed a Series A investment from Level Equity. 

Ben Levin, Founder and Partner of Level Equity, will join the company’s board of directors. ClubReady, already profitable, will use the funds to further accelerate its rapid growth by advancing development of its product platform, introducing new services, and continuing its international expansion.

ClubReady was built from the ground up as a web-based, core business system for successful fitness club operators to manage all aspects of their business. The intuitive, easy-to-use software features club management, payment processing, and CRM functionality with integrations to many other providers and services. ClubReady, due to its highly configurable nature, is the only system that is able to serve the unique business needs of individual studios all the way to large global multi-club membership organisations.

“What really sets ClubReady apart in the industry is the flexibility and ability to help small studios and large clubs leverage their data to drive new revenues,” says Levin, Founder and Partner of Level Equity. “The company is well positioned for aggressive growth in the coming years.”

The company’s newest product, leadSPEAK, automates the process of lead management and member retention to help clubs attract, and retain, more members through a powerful suite of business tools which puts prospect and member engagement on auto-pilot. Scripted journeys utilizing email, phone and text messaging helps clubs close more leads and increase the value of existing members.

“We are excited to enter a new phase of growth for the company. The investment will enable us to meet the market needs and exponentially grow the reach of ClubReady while increasing product development, sales and support resources in the company,” says Andrew McMaster, co-Founder and CEO of ClubReady.

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