DJ van Hameren has joined Arctos, a private investment firm that provides bespoke growth capital and liquidity solutions to sports franchises (Arctos Sports) and alternative asset managers (Arctos Keystone), as an Operating Advisor.
Bringing more than 30 years of executive global brand leadership and stewardship to the role, van Hameren previously served as Chief Marketing Officer of Nike, where he led a global team of more than 2,000 people; managed a multi-billion-dollar operating budget; and amassed broad experience across geographies, territories, cities, teams, functions, and businesses.
Van Hameren was also Executive Vice President, Olympics for NIKE, where he led enterprise planning across Nike, Jordan and Converse in preparation for the 2024 Olympic Games.
The Arctos Operating Platform comprises industry experts in areas such as international expansion, tech & innovation, real estate, franchise & league operations, media and ticketing.
Van Hameren is also a Partner and Co-Founder at Superconnector Sports, a brand entertainment agency, as well as the Founder and Principal of Mailroom Marathon 7, a brand management, marketing and business advisory firm.
Prior to joining Nike, van Hameren was a two-time Olympian and former professional track cyclist, representing the Netherlands at the 1992 and 1996 Olympic Games. He also served on the Athletes Board for the Dutch Olympic Committee.
