Montse Suarez and Anna Sweeting have launched Vaultier7 (V7), the UK’s first female-led specialist investment fund dedicated to partnering high growth category creators and disruptors in the converging sectors of Beauty & Personal Care, Health & Wellness and Lifestyle.
V7 is backed by investors including the Puig family, owners of the eponymous fashion and fragrance powerhouse, and is aiming to meet the growth capital requirements of a new wave of challenger brands in its target sectors. V7 believes that the pace of innovation amongst early-stage branded consumer companies has not yet been matched by the necessary levels of growth capital, particularly in the UK and Europe, presenting a significant market opportunity.
V7 is focused on partnering with new-comers with a distinctive attitude and a digitally shrewd strategy all underpinned with a compelling product offering. They will invest in companies with revenues of GBP3 million to GBP15 million, providing growth capital between GBP2 million and GBP10 million, with a focus on UK and Europe.
With considerable market and investment experience, Anna & Montse will provide hands-on support to help their founders refine existing strengths, enabling them to scale and achieve sustainable growth. Their perspective on the quantitative and emotive drivers behind what enables business to succeed as well as their extensive understanding of emerging consumer preferences, allows them to be at the forefront of this consumer revolution.
Co-founder & Managing Partner, Anna Sweeting, says: “Given the mismatch between what the market is currently offering and what the new consumers are looking for, there is significant opportunity ahead for contenders and we believe the time is now to provide the right financing environment for these companies to thrive. Having partnered multiple brands in our target sectors, we have a unique perspective which allows us to penetrate the market noise to identify trailblazing propositions, and we are excited about sharing insights to the benefit of our portfolio companies and their consumers”
Co-founder & Managing Partner, Montse Suarez, adds: “The companies we invest in play an increasingly important role in consumer’s everyday lives, whether it is in the form of beauty, healthy nutrition or general wellbeing, and we are thrilled to be part of their journey. Our complementary skill sets, industry network and experience in what drives brands to succeed mean we are perfectly positioned to translate our passion for these sectors into superior financial returns, both for our portfolio companies and investors.”