Advent Software

Contact :
600 Townsend Street, 5th floor
San Francisco
United States of America
CA 94103

Over the last 30 years of industry change, our core mission to help our clients focus on their unique strategies and deliver exceptional investor service has never wavered. With unparalleled precision and ahead-of-the-curve solutions, we've helped over 4,300 firms in more than 50 countries — from established global institutions to small start-up practices — to grow their business and thrive. Advent technology helps firms minimize risk, work together seamlessly, and discover new opportunities in a constantly evolving world. Together with our clients, we are shaping the future of investment management. For more information on Advent products visit our website.

We look forward to working with you.
Sylvia Mead
Senior Solutions Marketing Manager
since 2010-11-30
Sylvia Mead has worked for Advent since 2011.  She  is a Senior Solutions Marketing Manager with responsibility for Advent’s alternative investment management focused solutions marketing strategy for the  N American  market. Previously she had responsibility for managing Advent’s European influencer relationships and global marketing responsibilities for the Advent Syncova margin and financing solutions. She has over 20 years’ experience in the financial services industry with a background in business development and account management in foreign exchange trading technology to global marketing management responsibilities with the FTSE Group.
Guillermo Orselli
Managing Director Sales and Marketing, Global Accounts, Advent Software APAC
since 1999-11-30

Guillermo Orselli is Managing Director of Advent’s Global Account business unit APAC region. In this role he has Asia Pacific responsibility for strategy, product marketing and sales of Advent’s Geneva Global Portfolio Accounting, Advent Syncova and Advent Tamale for the alternative assets industry’s largest firms. Mr. Orselli has been with Advent since 2000, holding a variety of roles in consulting, product marketing and sales covering the United States, Europe and most recently the Asia Pacific region.  Prior to joining Advent, Mr. Orselli held positions at Carret and Company Asset Management in New York, at the Argentine-American Chamber of Commerce in New York, and at NCR Corporation in Buenos Aires. 


 Mr. Orselli earned his undergraduate degree from Universidad de Belgrano, and his MBA from The George Washington University.

Mats Berggren
Vice President, EMEA Sales
since 2000-11-30

 Mats Berggren joined Advent in 2001, and is now Senior Director of Sales in EMEA, responsible for Advent’s continuous new business growth within Europe, the Middle East and Africa. Prior to joining Advent, Mr. Berggren served in senior sales roles at Front Capital Systems, a SunGard company, the IT Research company Gartner and also spent a number of years in the oil industry.


 Mr. Berggren holds a Master of Science degree in Economics and Marketing from Uppsala University in Sweden.

Heidi Flaherty
Vice President, FP&A and Investor Relations
since 2001-11-30

 Heidi Flaherty joined Advent Software in 2002 and is responsible for the investor relations, financial planning and decision support functions worldwide. For ten years prior to joining Advent, Ms. Flaherty held various executive positions in the Silicon Valley high technology industry within Finance, Operations, and Marketing in companies as large as Cisco Systems and as small as start-ups.


 Ms. Flaherty holds a BA in Economics from the University of California at Santa Barbara and an MBA from Santa Clara University.

other gfm publications
GFM corporate logo