European middle-market private equity firm Inflexion has sold its stake in UK automotive retailing solutions provider Automotive Transformation Group to global automotive technology company Keyloop.
ATG, which was intended as an omnichannel retail solution for the automotive industry, was formed out of Inflexion’s initial investment in Autofutura in 2019, a merger with GForces in 2020, as well as the acquisitions of Chrysalis and Salesmaster in 2021.
According to a press release, Inflexion supported international roll-out across Europe and the Middle East, as well as preparing ATG’s management team for growth.
ATG is headquartered in Kent and serves automotive retailers, OEMs, financiers and fleet suppliers globally.
In a statement, Tim Smith, Chief Executive of ATG, said that Inflexion’s investment had enabled the company to scale through M&A and expand its product and services range.
He added: “The Inflexion team have helped us integrate separate businesses, drive significant product innovation, while continuing to maintain our high service levels for our clients.”
