Personal care brand Plum is looking to raise USD25 million in a Series C funding round with several private equity funds and growth stage investors said to be interest in backing the business, according to a report by VC Circle.
A91 Partners is one of the funds said to be in an “advanced stage of discussion” with Plum, which is operated by Pureplay Skin Sciences (India) Pvt. Ltd.
Previous funding rounds have been supported by the Unilever Ventures – the VC arm of the consumer good giant – and mid-market PE firm Faering Capital.