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Peak Rock Capital affiliate acquires Pretzels

An affiliate of middle-market private equity firm Peak Rock Capital has acquired Pretzels, a supplier of pretzels and extruded snack products.

Headquartered in Bluffton, Indiana, Pretzels provides an extensive portfolio of salty snack products that includes traditional, peanut-butter-filled, flavoured, seasonal, and gluten-free pretzels, as well as extruded snack products. The company serves a diverse, blue-chip customer base that includes leading grocers and national brands. Through its 40-year history, Pretzels has built an outstanding reputation for providing excellent customer service and exceptional product quality.

Robert Strauss, Managing Director of Peak Rock, says: “Our investment in Pretzels reinforces Peak Rock’s focus on investing in industry-leading food and beverage businesses that are positioned to capitalise on near-term growth opportunities. We are excited to partner with the company’s talented management team and the Huggins and Mann families to grow this snack platform through product innovation, investments in the Company’s capabilities and add-on acquisitions.”

Chip Mann, Chief Executive Officer of Pretzels, says: “Over the past 40 years, the Huggins and Mann families have worked tirelessly to grow Pretzels into an industry-leading supplier serving premier brands and leading retailers. We are excited to partner with Peak Rock and draw on the firm’s demonstrated expertise in growing businesses through expanded capabilities and investments in product development, which will allow us to further serve our customers.”

Anthony DiSimone, Chief Executive Officer of Peak Rock, adds: “This transaction represents our third platform investment in the food and beverage industry in the last two months, highlighting Peak Rock’s unique capabilities in this space. We will continue to seek additional platform acquisitions within the industry as well as add-on acquisitions that we believe could benefit from our ability to drive rapid growth and improve performance.”

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