Law firm Thomas Eggar has assisted London-based Piper Private Equity with its GBP3m cash injection to Diet Chef, a business that delivers nutritionally balanced meals to customers.
Piper Private Equity is a private equity firm focused on investments in consumer brands with strong growth potential.
It targets high growth, small to middle market companies in retail, leisure, consumer products and consumer services.
Peter Kemp-Welch (pictured), a partner at Piper Private Equity, says: "The complete transaction process went as smooth as we could have wished, and that is a direct result of the Thomas Eggar team. We felt that not only did they understand our requirements from the outset, but they also felt an extension of our own team right to the very end."
Neil Hart, partner at Thomas Eggar, adds: "The key to overcoming any issues was compromise and fairness on both sides as well as completing a thorough due diligence process to highlight any issues as early as possible. Having been able to take the time to consider the business of Diet Chef and the strategy, brand and marketing expertise of Piper, the investment should provide a solid, stable foundation on which the business can grow and further establish its brand, which should result in achieving a very successful and prosperous business and fruitful investment relationship."
