Private equity firm, PX3 Partners (PX3) is acquiring Markmonitor, through its portfolio company Com Laude, in a corporate carve-out from Newfold Digital that will create a leading global supplier of corporate domain management services.
The new combined business will have an enterprise value of circa $450m, and will see Com Laude to quadruple its revenue. The deal is expected to complete in late 2025.
Headquartered in London, United Kingdom, Com Laude is a tech-enabled business services provider that manages internet domain name portfolios, monitors digital brand infringement, and ensures secure online brand presence for large companies. Com Laude provides mission-critical internet domain name services to many of the world’s foremost branded companies, essential to the smooth functioning of their internet presence and infrastructure. The company operates globally, with offices across Asia, Europe, and North America.
Headquartered in Boise, Idaho, Markmonitor is a tech-enabled business services provider that manages internet domain name portfolios and ensures secure online brand presence for large companies. Markmonitor provides mission-critical internet domain name services to many of the world’s foremost branded companies. The company serves 2,000 customers in a wide range of industries across 80 countries.
Com Laude and Markmonitor are highly complementary across geographies and service offerings. While both businesses already operate globally, the combined company will benefit from Com Laude’s strong presence in Europe and Markmonitor’s strong presence in the US. Upon completion, the combined business will move its headquarters to the US. Benjamin Crawford, CEO of Com Laude, will serve as CEO of the enlarged group, with Stu Homan remaining as Head of Markmonitor.
The transaction leveraged PX3’s situational differentiation and Connected AccelerationTM value creation model. PX3 benefited from its relationships and expertise in domain name management and its experience in engineering bespoke transactions, including executing corporate carve-outs and transformative M&A and managing transatlantic situations.
