Susquehanna Private Capital (SPC) has made an investment in Premium Service Brands (PSB), a leading Charlottesville, Virginia-based franchisor of multi-brand home services with a specialty in home improvement brands.
Terms of the transaction have not been disclosed.
Premium Service Brands partners with franchisees to provide comprehensive training, sophisticated technology, and cross-branded support for every step of their nascent home service business. In 2006, Paul Flick launched the PSB platform with the Company’s flagship brand, 360° Painting, a full-service residential and commercial painting business. Today, PSB’s portfolio includes unique companies across seven in-demand service areas, including 360° Painting, ProLift Garage Doors, Handyman Pro, Maid Right, Kitchen Wise, Renew Crew and Rubbish Works. PSB currently supports over 200 franchise partners across the US and Canada.
With funding from SPC, Premium Service Brands will continue to strengthen its presence in its core lines of business while expanding into the rapidly growing home services industry. Flick will remain in his role as Chief Executive Officer alongside the existing PSB management team.
“Premium Service Brands presents a compelling opportunity to invest in a growing multi-brand franchisor within the attractive home services industry,” says Kyle Squillario, Co-Head at SPC. “We are pleased to partner with entrepreneur and operator Paul Flick and his team as PSB accelerates its development and franchise expansion plans.”
“At Premium Service Brands, we are committed to empowering our franchisees with the top technology, support, and networking to develop their businesses. With SPC’s operational and financial support, we look forward to entering our next phase of growth as we broaden our franchise offerings and client reach,” says Flick.
Ken Parsons, Investor at SPC, adds: “In today’s environment, the importance of our homes has never been more evident. The Premium Service Brands team is well-positioned to help franchisees grow their businesses while adding more home services offerings to their portfolio.”
Founded in 2016, Susquehanna Private Capital prides itself on its ability to collaboratively and patiently work with founders, entrepreneurs, and operators to build businesses with enduring value. SPC’s investment in Premium Service Brands follows its recent investment in Mosquito Authority, a franchisor of mosquito, pest, and tick control services.
Boxwood Partners acted as exclusive financial advisor to PSB. Troutman Pepper served as legal advisor to SPC.
