Pet Honesty, a specialist in premium pet health products and a portfolio company of private equity firm Vestar Capital Partners, has appointed Steve Chopp as Chief Financial Officer.
Chopp brings more than 20 years of experience in leadership roles at high-growth, health and nutrition companies. Most recently, he served as CFO and COO for Bragg Live Food Products, the number one brand of apple cider vinegar, where he oversaw the finance, supply chain, and technology functions.
Additionally, Chopp spent more than 15 years working in the rapid growth supplements industry, including eight years at Pharmavite, the makers of Nature Made vitamins and supplements, where he served as EVP and CFO. He also held senior roles in consulting with L.E.K. Consulting and Stern Stewart & Co.
Chopp holds an MBA from Indiana University’s Kelley School of Business and a BS in finance from California Polytechnic State University-San Luis Obispo.
