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Alliance Etiquettes acquires Applic’Etains

Alliance Etiquettes is actively pursuing its consolidation strategy in the wine, spirits and agri-food high-end labelling sector with the acquisition of Applic’Etains, its fourth build-up since Activa Capital’s investment in July 2015.

Applic’Etains is a French company based in Nontron (Dordogne) and specialises in the design and production of high-end pewter labels for the wine & spirits industry. The firm, which continues to grow strongly, is managed by its founder, Thierry Vandenbosch.
It is the 4th company to join the Alliance Etiquettes Group since its creation in July 2015; Alliance Etiquettes has tripled in size since Activa Capital invested.
Olivier Laulan, President of Alliance Etiquettes, says: “Applic’Etains is a firm with a unique positioning in the printed pewter labels’ market. This 4th acquisition reinforces our know-how and our production capacity, enabling us to bring ever more value and satisfaction to our customers. We are delighted and proud to welcome the Applic’Etains team to the Alliance Etiquettes Group.”
Alexandre Masson, Partner at Activa Capital, adds: “We were particularly impressed by the company’s unique expertise and privileged relationships with its prestigious clients. This operation demonstrates, once again, Alliance Etiquettes’ ability to unite the best label printing professionals around its project. For this acquisition, all the shareholders of Alliance Etiquettes as well as the manager of Applic’Etains have reinvested alongside Activa Capital. We will continue to actively pursue our strategy in France and internationally.”

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