BlackPeak Capital, a private equity fund focused on Southeast Europe, has made a growth equity investment in Affinity Life Care, a private network of elderly care facilities in Romania.
Founded with the mission to raise the standard of elderly care in Romania, Affinity provides long-term care, assisted living, and physiotherapy services through a fully integrated model – combining medical teams, welcoming environments, in-house rehabilitation services, and attention to residents’ individual needs.
Affinity currently operates three elderly care centres in prime locations across Bucharest, offering more than 400 licensed beds. Its model prioritises centrally located private facilities that ensure convenient access to medical and nursing services, frequent family visits, and stronger social integration for residents.
With the newly secured growth capital, the company will continue expanding in Bucharest and into other key regions nationwide. The investment will enable Affinity to double its current capacity in the near term, with continued development planned thereafter.
Affinity is addressing a growing and underserved need, as demographic shifts and a lack of modern long-term care infrastructure are putting pressure on families and healthcare systems alike.
With increasing purchasing power and demand for higher-quality services in Romania, the senior care industry in the country holds significant potential for responsible growth.
As part of the investment, Virgil Chitu will join the board of directors of the company.
