US private equity firm Global Sports Capital Partners (GSCP) has committed to invest $100m into Liga de Fútbol Americano (LFA), marking the first time a US firm has taken a stake in a Mexican sports league, according to a report by Sports Business Journal.
Under terms of the deal, GSCP will deploy the $100m over the next seven years, gaining full responsibility for the league’s day-to-day management and leading its commercial expansion. The investment was facilitated by former US professional athletes — notably involving founders of sports-media vehicle Mortal Media — who had already acquired a controlling stake in one of the league’s franchises this year.
GSCP says the injection aims to capitalise on under-penetrated demand for American-style football in Mexico, with plans to expand the league beyond its current footprint and develop its commercial, broadcast, and operational infrastructure.
LFA has plans to expand from its current eight pro franchises which it operates in Mexico.
