IK Investment Partners is changing its name to IK Partners (IK) and has launched a new website.
The Firm has chosen to reinvigorate its brand and visual identity to ensure it is forward-looking and reflective of its journey to date. In line with an aesthetic change to the look and feel of the brand, IK has also developed a new website, with the strapline “People-First Private Equity”. Launching today, the website becomes www.ikpartners.com.
Announcing the change, Christopher Masek, Chief Executive Officer, says: “The entire private equity industry has evolved considerably over the last three decades and so has IK. From a transaction-centric approach of the early years, our culture has evolved to placing more focus on people through the development of strong and mutually respectful relationships. We are driven to unleash the potential we see in teams, businesses and communities and our new name and mission statement reflect this.”