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MBK explores potential sale of luxury chocolatier Pierre Marcolini

MBK Partners is weighing a possible divestment of its holding in Belgian premium chocolate brand Pierre Marcolini at a potential valuation of up to $100m, according to a report by Bloomberg citing unnamed sources familiar with the situation.

The firm is understood to be working with an adviser and has begun approaching prospective buyers. The size of MBK’s shareholding has not been disclosed, and discussions remain at an early stage with no certainty of a transaction proceeding.

MBK initially acquired its interest through its Japan-based subsidiary VM2 Holdings in 2023. The unit was subsequently rebranded as Orchid Inc., which also oversees operations for chocolate brand Godiva across Japan, South Korea, Australia and New Zealand, alongside a production facility in Belgium.

Founded in 1995 by pastry chef Pierre Marcolini, the eponymous brand has grown into a global luxury confectionery business with around 50 boutiques worldwide. It also holds the distinction of serving as an official supplier to the Belgian Royal Court.

Established in 2005, MBK Partners focuses on investments across North Asia and manages approximately $33bn in assets. Its portfolio spans a wide range of sectors, including logistics, pharmaceuticals, energy storage and entertainment.

The firm has recently drawn attention in Japan after abandoning its planned acquisition of Makino Milling Machine, following government intervention under national security rules.

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