Gresham House Ventures, a growth equity investor specialising in software and digitally-driven businesses in the consumer, healthcare and service sectors, has led a GBP9 million investment round in Popsa.
Gresham House Ventures, a growth equity investor specialising in software and digitally-driven businesses in the consumer, healthcare and service sectors, has led a GBP9 million investment round in Popsa.
Existing investors Pembroke VCT, Octopus Investments and Guinness Asset Management also participated in the round.
This marks the fourth investment in the last year by Gresham House Ventures in the digital consumer space, as it focuses on personalised e-commerce offerings and the technologies powering D2C e-commerce businesses, which it believes are crucial for the future of the retail space. The team has also invested into e-commerce enabler Patchworks, shipping optimisation software provider Scurri, and deals personalisation platform RevLifter.
The investment is led by Tom Makey, Investment Director at Gresham House Ventures, and will see him join Popsa’s board.