An affiliate of Sun European Partners has acquired 171 Dreams stores, its head office, its two UK manufacturing facilities and supply chain network from the administrators Ernst & Young.
All customer deposits and orders will be honoured following the sale. The remaining 93 stores not included in the sale will remain in administration.
Founded in 1985, Dreams is a UK bed and mattress specialist which now has 171 retail locations and a growing online presence.
Jordan Wadsworth, vice president at Sun European Partners, says: “Dreams is a well-recognised brand known for its wide product range of beds, headboards, mattresses and associated products. Despite operating with an over-expanded store base and significant debt in the precarious economic climate of recent years, the business remains the market leader and, with our support, is now well positioned to capitalise on future opportunities.”
