Platinum Equity, a private investment firm with more than $48bn in assets, is to acquire GSM Outdoors, a US outdoor and consumer sporting goods company with a portfolio of around 50 brands, from Gridiron Capital.
Financial terms of the acquisition, which is expected to complete in Q3 2024, have not been disclosed.
Headquartered in Irving, Texas, GSM Outdoors provides branded consumables, accessories and gear for outdoor activities. It sells through online retailers, sporting goods stores, mass merchants, outdoor product retailers, farm and fleet stores as well as dealers and distributors across the US and Canada.
GSM Outdoors CEO Eddie Castro will continue to lead the company going forward.
Financing for the GSM acquisition will be arranged by Bank of America Merrill Lynch, while Latham and Watkins is advising Platinum Equity on the transaction.
