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Arma Partners advises Adeptra on its sale to FICO for USD115m

FICO, a provider of analytics and decision management technology, is to acquire Adeptra, a specialist in cloud-based customer engagement and risk intervention solutions based in Reading, UK and Norwalk, Connecticut.

Arma Partners acted as exclusive financial adviser to Adeptra on the deal.

Adeptra’s SaaS (software as a service) platform enables financial services institutions and other businesses to take advantage of the explosion in mobile communication in order to manage risk, fight fraud and dramatically improve the customer experience, all in real time. By using Adeptra’s technology combined with FICO’s decision management applications, businesses can move seamlessly from defining, changing and testing decisions to executing and resolving customer interactions while improving customer outcomes.

FICO will acquire Adeptra for an all-cash purchase price of USD115m, subject to typical post-closing adjustments. The acquisition is expected to be accretive on both a pro-forma and GAAP basis in FY13. The deal is anticipated to be completed in September 2012, upon satisfaction of customary closing conditions.

Adeptra’s employees and management team will join FICO following the completion of the transaction.

Will Lansing, chief executive of FICO, says: “For many of our clients, fraud protection and even debt collection have become important drivers of customer satisfaction and loyalty. By integrating Adeptra’s leading customer engagement and risk intervention platform with FICO decision management applications, we’re enabling our clients to interact with their customers in ways that strengthen customer loyalty while minimising business risks. That way, our clients can grow in lock-step with the evolving mobile economy.”

Tony McGivern, chief executive of Adeptra, says: “FICO is known worldwide for its superior decision management solutions that cross the customer lifecycle. Combining the power of FICO and Adeptra is a fantastic move for our clients and for clients’ customers. Together, we will develop the next generation of full-cycle decision management and risk intervention products along with a range of innovative new marketing and customer service solutions, all optimised for the mobile economy.”

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